A three-month app roadmap works when each month has one job: validate & design, build the core, then launch and stabilize. Equestro Labs uses this structure for focused SMB apps in the $12k–$18k band.
Month-by-month outcomes
- Month 1 — problem, users, wires, frozen scope
- Month 2 — working product on agreed platforms
- Month 3 — store-ready build + launch support
Deeper walkthrough: Idea to App Store in 3 months. Get your roadmap with a quote.